Statement of Intent:
Thursday, 24 November 2022
FINAL PRODUCT
Magazine front covers and contents pages:
Edition 1:
Edition 2:
Website Link:
Lightbox triggers:
Home Page:
"We're on the way to 100% green"
AZURE+ Page:
"+" symbol
Statement of Intent:
Sunday, 6 November 2022
Colour Palette
To gain insight into the most attractive colours to my aspirational target audience of 16-25 year olds, I conducted an survey on the desired colour palettes.
Thursday, 20 October 2022
Thursday, 22 September 2022
Monday, 19 September 2022
Saturday, 17 September 2022
Reflection
Production feedback/ notes:
- Sense of branding accomplished through colour and masthead
- Attractive to 16-25 middle market aspirational
- Written text elements included
- Too social groups featured
- Make contact sheet
- Ensure contents can fit 6 columns
- Names as signature
- Health and fitness - grey instead of white (hard to read)
- Copy masthead layer over so they’re exact
- Heath and fitness - swap placement of Colley and Cramp cover line
Priorities:
- Shoot more footage (30 second audio visual interview)
- Edit front cover image (remove person)
- Contents page layout
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